The B2B CMO Project
May 4, 2026
Project Showcase The B2B CMO Project A post by: The B2B CMO Project How many times in the last couple of years have there been
A post by:
Client: Smaato
“Life Of An Impression @ 200 Milliseconds“
This was a motion graphics project built for Smaato. The goal for this project was to help explain Smaato’s “SPX” — A self serve, ad-tech platform and to show the advantages and complexity of mobile ad industry in a visually simple way.
Not “Influencer” social,.. but social enough.
Project Showcase The B2B CMO Project A post by: The B2B CMO Project How many times in the last couple of years have there been
In the last year, this team processed 856,648,859 words across 100,000+ articles in 50 Languages. That’s a lot. I had the opportunity to build an internal brand for the Cisco International Experience (IX) team, which handles all localization projects for the company.
I had the opportunity to brand a startup, named Context River. Data is a river. Data works better in context. That’s the brand concept behind this new startup. Project by Idea Circus