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Smaato

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Smaato: Why Integrate The Smaato SDK?

Smaato’s mobile advertising SDK is the most powerful monetization tool for your apps. It comes with a free ad server, video player and even an integrated browser. It reduces latency and comes loaded with robust ad quality controls. Learn more in this video on why Smaato’s SDK is the best choice for app developers worldwide.

Smaato Presents: Mobile Programmatic Perspectives #1

What would an “integrated” mobile advertising platform look like? The first video in Smaato’s Mobile Programmatic Perspectives video series takes a close look. Garrett McGrath, Smaato’s VP of Product Strategy, explains how Dynamic Demand works to provide higher eCPMs for mobile publishers and app developers around the world.

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Context River Brand Project

Context River

I had the opportunity to brand a startup, named Context River. Data is a river. Data works better in context. That’s the brand concept behind this new startup. Project by Idea Circus

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Rafay Systems rebrand project by Idea Circus

Rafay Systems Rebrand Project

How do you elevate a company’s brand? Well, you call me, of course 😉
Self-aggrandizing aside, I had the opportunity to help Rafay, an enterprise AI and cloud services company specializing in accelerated computing infrastructure. The Marketing team wanted a rebrand, technically it’s a brand refresh, but we updated a lot of stuff. Here’s a breakdown of all the projects for this new project launch.

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