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Project Showcase : Propel Software

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Event & Content Projects For Propel Software

It’s fun to see your work “in the wild.” Propel Software is an example of one. I got the chance to build several content projects and design their Dreamforce 2024 booth. So, this is my Dreamforce-adjacent post for the month.

For the booth

I leveraged Propel’s fun branding for a simple, clean design–the shapes are fun to work with. You always want to design all your booth content “above the crowd” so tall people like me don’t block it. Also,  I am no fun for concertgoers who stand beyond me at live shows, but that’s another story.

Value Map

This was the largest printed map I’ve ever worked on. I helped build it so the Propel Product Marketing team could showcase their product values, processes, and solutions. It’s a unique way to pitch customers on Propel’s capabilities and how they can help launch your product. I went strong on color blocking and how to use this map as an actual foldable road map. It’s a physical sales tool to get their potential clients’ interest and prompt conversations. It’s impressive in person, and the client loves it. Also, a shout out to the fantastic team at Colorprint for this big ‘ole offset print project they tackled.

More detailed images are below for your review.

Like what you see? Idea Circus can help create your event, content design projects that can be built fast, on time, and on budget. Contact us to find out how.

Creative can be a circus. Let us help.

Cheers
Greg
Idea Circus 💡 🎪

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